Blog Archives

How Implementing CRM Can Fulfil Your Top 10 Business Wishes – Part II

In my 10 or more years in the IT/CRM space, I have come across many businesses from various industry verticals.  However, all of them have the same business needs no matter which industry they are from.  I have compiled the more »

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Posted in CRM Marketing, CRM Sales, CRM Software, Customer Relationship Management (CRM), Customer Service, Social CRM

5 Ways to Measure Social Media Customer Service

As with any marketing and/or social media effort, it’s critical to set your objectives and create related metrics to assess your success. Here are five metrics to help you monitor integrating social media into your customer service delivery. Number of more »

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Posted in Customer Relationship Management (CRM), Social CRM

10 Reasons Email Marketing is Better Than Social Media

Your CRM strategy for marketing may include email marketing and social media marketing. Though social media seems to be the new method of reaching out to people, this article explains why good old fashioned email marketing may be better. Social more »

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Posted in CRM Marketing, Customer Relationship Management (CRM), Social CRM

Forbes Says That Social CRM Means Business in 2012

By Adam Sarner Gartner, Inc. Social CRM Goes Beyond the Hype With spending on social applications to help sales, marketing and customer service processes expected to surpass $1billion worldwide this year, the loudest hype around social CRM is over, and more »

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Posted in Social CRM

CRM GURU – Paul Greenberg on Social CRM

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Posted in Social CRM
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Learn how a CRM system can help you to:

  • Have all your customer information in one central place.
  • Gain valuable insights to close more sales
  • Save time and improve productivity
  • Market more efficiently- generate more leads
  • Track interactions, get automated reminders

“Thank you Vish for the advice and support. Implementing the CRM made an immediate impact on the way we manage our customers” --Jacqui Warnock, Fremantle Chamber of Commerce